This Week in Music NFTs - Oct 3

Reo Cragun + Sound Protocol. Warner Music + OpenSea. Zora + FutureTape. Secret Garden + Mike Shinoda. Another electric week of partnerships underpinned by emerging artists.

Oct 03, 2022

It’s time for the new class of artists to shine.

This week saw sold out drops from a wide variety of web3 artists - further cementing the developing pocket of up and coming acts.

We saw major labels making major moves as Warner announced a partnership with OpenSea.

While everyone loves to guess how Kanye or Drake might one day release NFTs, there’s a very real culture developing acts minting everyday.

It’s gotten to the point where it’s basically all I think about - how do we empower the next generation of web3 artists?

Coopahtroopa 🔥_🔥 @Cooopahtroopa

Web3 artists are up next. Don’t sleep.

And it’s not even about how to make them superstars - maybe that comes in time.

It’s about developing the culture and mentality about releasing new music with the world.

Unlearning that you don’t need to wait 6 weeks in between releases. That you don’t need to submit for editorial review 3 weeks in advance. That you don’t need a marketing strategy, a music video or a TikTok campaign.

To me - Music NFTs represent freedom of creativity and curation.

It’s here to support artists and their creations - however niche they may be.

It’s here to give curators and journalist a purpose, and a way to earn a living by collecting the music that will shape the next wave.

Outlets like Billboard are predicting that platforms like Sound will be where these artists break - and frankly, I couldn’t agree more.

musicben.eth 🎧 @_Kaspar__

I think @soundxyz_ is setting up to be the biggest music NFT marketplace. The new Sound Protocol is way bigger than most people realise. I sat down with @dgreenstein1 to discuss it. Some peaks behind the paywall in the thread below ↓

billboard.comSound.xyz Is Positioning to Become Music’s Go-To NFT Platform — And Break Web3’s First SuperstarThe new Sound Protocol could consolidate the music NFT market around one hub and become a launchpad for new artists.

From the outside, you see 5-10 songs a week netting anywhere from 0.5 - 2 ETH a drop on average. By web3 standards, these markets are tiny.

But when you hop in a Twitter Space and hear the energy behind a drop like Frameworks selling 333 editions in 2 minutes - you start to feel the energy.

If you’re reading this, you’re a part of that momentum.

It’s very real - and it’s only going to grow.

Here’s what to watch for this week.